songqingli@um.edu.mo
Tel
(853) 8822 8245
Office
E21-4073
Consultation Hours
Tuesdays and Fridays 15:00-16:00
LI Songqing
Introduction
Songqing Li is an Associate Professor of Sociolinguistics and Discourse Studies in the Department of English. His primary research interests lie at the interdisciplinary interface between sociolinguistics, applied linguistics, and linguistic anthropology, specifically within the fields of discourse, multilingualism, globalization, and mediatization. He has published extensively as a single author in leading journals such as Applied Linguistics, International Journal of Multilingualism, Linguistic Landscape, Social Semiotics, Semiotica, and World Englishes.
Education
Ph.D. in English Linguistics, National University of Singapore, Singapore
M.A. in Linguistics, Society & Culture, University of East Anglia, UK
B.A. in English for Science & Technology, West China University of Medical Sciences, China
Research Interests
Teaching
ENGL8013 Current Issues in Sociolinguistic Research
ENGL7019 World Englishes
GEGA1001 Language and Globalization
Courses previously taught include Language & Media, Language & Society, Discourse Analysis, Introduction to Multilingualism, The Politics of Language in a Globalized World, Curent Issues in Multilingualism Research, etc.
Books:
2022/2024 (ed.). English in China: Creativity and commodification (hardback/paperback). Routledge.
2019/2023. Identity Constructions in Bilingual Advertising: A critical inquiry (hardback/paperback). Routledge.
Journal Articles:
2026. (accepted) Affective roadscapes and beyond: Chronotopes, affective regimes, and traffic signage in Mudu, China. Linguistic Landscape.
2025. Netizens’ (meta)commentary on Chinese English accent: Scale, metadiscursive regime, and regimentation. International Journal of Multilingualism, DOI: 10.1080/14790718.2025.2528666
2025. Walking on Huaihai street: Liminality, linguistic landscape, and language policy. Journal of Multilingual and Multicultural Development, 46(9): 2807-2824. DOI:10.1080/01434632.2024.2309916
2024. Mediating the politics of modern identity through English use in Chinese technology advertising. Forum for Linguistic Studies, 6(6): 1059-1072. DOI: 10.30564/fls.v6i6.7193
2024. The politicization of place: Chronotopes, authenticity, and semioscaping Fujialu as a site of ‘red tourism’ in China. Social Semiotics, 34(5): 870-891. DOI: 10.1080/10350330.2023.2216636
2023. Digital remediation and visual manipulation: Blogs as breathing spaces for Chinese tattoo wearers and enthusiasts. Digital Scholarship in the Humanities, 38(3): 1145-1157. DOI: 10.1093/llc/fqad005
2023. (with Hongli Yang). ‘Open’, ‘connected’, ‘distinctive’, ‘pioneering’ and ‘committed’: Semioscaping Shanghai as a global city. International Journal of Multilingualism, 20(2): 250-269. DOI: 10.1080/14790718.2020.1865970
2019. Intertextuality as a strategy of glocalization: A comparative analysis of Nike’s and Adidas’s 2008 advertising campaigns in China. Semiotica, 230: 495-514. DOI: 10.1515/sem-2017-0134
2017. Identity constructions in bilingual advertising: A critical-cognitive approach. Applied Linguistics, 38(6): 775-799. DOI: 10.1093/applin/amv062
2016. English, advertising, and positioning: The impact of English on Chinese people’s daily lives. Journal of World Languages, 2(2/3): 77-93. DOI: 10.1080/21698252.2016.1171455.
2015. English in the linguistic landscape of Suzhou. English Today, 31(1): 27-33. DOI: 10.1017/S0266078414000510
Book Chapters:
- English-language advertising in East Asia. In Kingsley Bolton (ed.), The Wiley Blackwell Encyclopedia of World Englishes. Wiley-Blackwell. DOI: 10.1002/9781119518297.eowe00033.
2024 (with Junshuan Liu). Unequal Englishes, native English speaker teachers, and social variables: An intersectional approach. In Ruanni Tupas (ed.), Investigating Unequal Englishes (pp. 76-88). Routledge.
- Linguistic creativity and language commodification research: An intersectional perspective. In Songqing Li (ed.), English in China: Creativity and commodification (pp. 82-91). Routledge.